PLAYBOY FRAGRANCES : SOCIAL MEDIA CONTENT
Art direction and design for video and stills Instagram content, created on an 'Always On' basis.
Each month had a new theme based on data insights, trend reports and strategic planning.
Concept – Art direction (still life, model stills and video) – Digital design – Animation
SUMMER
Content theme: Retro summer
AUTUMN
Content theme: Staying in is the new going out
WINTER / FESTIVE
Content theme: Andy Warhol ‘s silver factory
SPRING
Content theme: Energy
APRIL
Content theme: Spring Reawakening
VALENTINES
Content theme: Explore the Senses
